Full Service Marketing From the Inside Out
Account Management
Classified Advertising
Direct Mail
Graphic Design
Web Design
Led by Gerald Makowski, Director of Marketing, this 19 person Terra Holdings Marketing Division develops and implements targeted marketing strategies for all of Halstead Property's exclusives. Leveraging new technologies and established relationships throughout the advertising community, your Halstead agent and our Marketing team will ensure your property finds the right buyer, for the right price, within your time frame.
After working with your Halstead agent to develop a winning marketing strategy, your agent will have a dedicated account manager to assist them and to follow-up. Whether it is a last minute price change for an advertisement or the installation of a building sign, our account managers ensure that our clients and their properties get the attention and follow-up that they deserve.
Our classified advertising specialists work directly with all leading publishers. With a direct connection to the NY Times publishing system our classified team publishes hundreds of advertisements weekly. In addition to the tried-and-true publications they are keyed into the pulse of the advertising industry, sourcing out new advertising venues for your property.
Sometimes the ideal buyer is right around the corner; why not hit them were they live? Our Direct Mail program reaches millions of New Yorkers as well as others across the country and around the world. With our Monthly Market Report, Closing Postcards as well as our Exclusive Postcards and Open House Announcement, you can be sure that your Halstead agent will do the follow-up necessary to create a buzz about your property.
Return to TopCreative display advertising, property postcards, brochures and window displays are just a sampling of what our graphic design department produces to gain your property exposure. From a quick addition to a floor plan, to a multi-page custom brochure, our team creates designs that accentuate the unique qualities of your property.
Return to TopIn the exciting and ever-changing online world, one must grow with the trends, or be left behind. In addition to displaying our listings to over 2 million searches a month through Halstead.com and the NYTimes.com, our web experts are constantly upgrading our technological infrastructure, developing new tools for our customers, and partnering to maximize your properties online exposure.
Return to Top
