Matthew J. Leone

Matthew J. Leone
Marketing Manager
212-381-3338
mleone@halstead.com

Matthew J. Leone

With a unique mix of innovative ideas and the methodical policing and fostering of the Halstead Property brand identity, Matthew J. Leone brings a fresh marketing perspective to Halstead Property that helps to set the company apart from its competitors. Matthew is the Marketing Manager of Halstead's twenty-two member in-house marketing and advertising division, Terra Marketing. He started at Terra Holdings in 2004 and was promoted to Marketing Manager in 2007.

As Marketing Manager, Matthew is responsible for the everyday management of the resources and operations of the marketing division. He works directly with the Halstead Management Team and agents to develop comprehensive marketing strategies that cater to fit their individual needs. Furthermore, he manages the media planning for Halstead Property, creating new media alternatives and fostering the relationships of their current venues. He also oversees the day-to-day responsibilities of Halstead’s social media efforts including facebook.com and twitter.com.

Prior to joining Halstead Property, Matthew worked at the sports marketing firm, NSM. While at NSM, he gained experience in the various facets of the marketing mix by working directly with the events and marketing promotions for the Big East Conference basketball account as well as creating marketing proposals for the PGA tour event sponsors.

Creative and detail-oriented, colleagues find that he works tirelessly towards solutions for any challenge. Graduating with honors from Marist College in Poughkeepsie, NY, Matthew earned a double concentration in marketing and finance. Moreover, he has also dedicates time to continued learning through his affiliation and membership with the American Marketing Association. Matthew has also appeared as a panelist and speaker at the 2009 Inman Real Estate Connect Conference speaking on concepts that will shape the future of real estate marketing. He has also been interviewed and quoted in real estate publications like The Real Deal and Real Estate Weekly as well as other lifestyle publications and real estate news websites.

Matthew is recently married and currently resides with his wife in Pelham, NY.

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Recent Videos

Video Title

Halstead Exclusively Offers Drone Helicopter Imagery
We're proud to partner with a new ground breaking technology, Drone Helicopter Imagery. This remote operated helicopter equipped with a ultra high resolution camera photographs our high end listings from breathtaking angles never before seen.

Halstead Property Annual Meeting 2010 Recap
On January 26, 2010, 900+ Agents from 19 Offices & 3 States gathered at the historic Ziegfeld Theater for the 25 Years of Halstead Property Annual Meeting. New initiatives are announced, icons are honored, & top awards are given out.

Week of Opportunities Buyers Seminar Recap
Watch highlights & sound bytes from the July 15, 2009 Week of Opportunities Buyers Seminar before hundreds at the Scandinavia House. Diane Ramirez, Greg Heym, & others spoke on ways to take advantage of the best buyer's market in 20+ years.

Why Halstead?
Learn about some of the competitive advantages of working with the largest privately owned real estate firm in the New York Metropolitan area, Halstead Property.

How to....Use the Room Painter Tool
Learn about this unique marketing tool available only on halstead.com that takes an exclusive property image and transforms its walls into a virtual endless color palette of possibilities.

Recent Press

Date Title of Article Publication
7/11/2010 Video Library Yields 4.5 Million Views for Real Estate Brokerage Agent Applause
6/9/2010 When Tweets aren't sweet The Real Deal
5/5/2010 Hire pros or do it yourself to build traffic, business Inman News
4/7/2009 Halstead ProperTV New York Magazine
1/15/2009 Lifestyle search is the new black Future of Real Estate Marketing
1/1/2009 Must See TV Quest
1/1/2009 New products/services RIS Media
12/18/2008 A month in, Halstead's ProperTV sparks buyer interest The Real Deal
12/15/2008 WellcomeMat powers Halstead Property real estate video Sellsius Real Estate Blog
12/1/2008 Putting more muscle into Internet marketing The Real Deal
5/14/2008 Branding that makes brokering better Brokers Weekly

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